Shift Paradigm

Lead Designer

Remote - Contracted to Full Time

About SH/FT

Shift Paradigm is a client services business that focuses on implementing and activating technology and data to make sales and marketing work. Our people bring combined experience across technology, data & analytics, business strategy and campaign operations to accelerate our clients' businesses. We keep pace with change in modern marketing and technology in order to create both effective, scalable and future-proof solutions for our clients that span both the Fortune 500 list and emerging industry leaders. We have also built strong relationships with the world's most influential martech platforms and are key partners to them and their clients. 

Please note
This position is offered as a contract role with the potential to transition to full-time employment based on performance, business needs, and mutual fit.

Overview

Shift is seeking an experienced Lead Designer Contractor to join the Content Studio. This role focuses on email design with an emphasis on innovation and personalized content. Our Designers collaborate closely with Copywriters, Strategists, and Developers to create highly dynamic experiences that stand out in the inbox. Though we have a work from almost anywhere framework, this role requires east coast working hours.

Responsibilities

  • Design compelling emails and work alongside developers to create template systems.
  • Collaborate with writers to create unified messaging. 
  • Validate designs through research and insights to curate the best UX.
  • Prioritize creating accessible, inclusive designs.
  • Stay up-to-date on email marketing trends and best practices.
  • Cultivate a strong understanding of the client’s brand to transcend the BAU.
  • Clearly and confidently communicate ideas to the internal team and clients.
  • Identify opportunities for design testing and optimization. 
  • Prep files for development handoffs and perform quality assurance on final designs.
  • Manage multiple projects and deadlines simultaneously.
  • Identify risks and issues and troubleshoot the root cause, escalating as appropriate.
  • Manage direct reports including: recruiting, onboarding, ongoing training, 1:1 coaching and performance management.

Qualifications

  • 8+ years experience as a Designer or similar role.
  • Proficiency in Figma and Adobe Creative Cloud.
  • Experience mentoring or managing team members.
  • Strong understanding of email marketing best practices and industry trends.
  • Excellent communication and collaboration skills.
  • Working knowledge of WCAG as it applies to email.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Experience with luxury brands or the Financial Services industry is preferred.

 
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